Our Acquisitions Marketing includes various programs and collateral tailored for each client. To date, we have enrolled over 60,000 residential customers with a capacity of over 550 megawatts.
What accounts for our success? We bring our clients quality households with good credits, high collection rates, large annual usage, and low churn. In short, subscribers that understand our clients’ products. Our direct mail channel attracts households with an average FICO score over 720 and high annual usage (e.g., in New York average usage exceeds 10,000 kWh). Our face-to-face channel, backed by a quality assurance process and recorded third party verifications, reaches historically underserved low and moderate income populations. Our digital and community marketing efforts, under our trademarked Clean Energy Partner™ program, enrolls motivated subscribers at low cost.
Continuous customer engagement is important to us. We send out monthly newsletters and periodic referral offers that keep subscribers loyal and reduce churn. Most importantly, we market in our clients’ brand names so that their subscribers know the developers that are serving them.
01
Direct Mail
Our very successful list strategies and targeted direct mail campaigns will fill your projects to capacity within weeks, including meeting your state’s requirements for LMI and non-LMI capacity. We mail 1-2 million packages every month and have a rigorous test and control process to optimize results.
02
Digital
Digital marketing and social media initiatives drive cost-efficient enrollments and help build our clients' brands within local markets.
03
Local Municipalities
We work with the leadership of local municipalities to market to nearby solar farms to their residents.
04
Face-to-Face
We deploy high performing face-to-face agents who are trained and honest. Moreover, our agents come from the communities they work in. Our Spanish-speaking agents are among our top performers. All face-to-face sales are verified by third party recordings that we monitor and save for compliance purposes.
05
Clean Energy Partners
We have established over 100 Clean Energy Partners™ with non-profit groups including libraries, community centers, churches, schools, volunteer fire departments and several municipalities. We create microsites for our CEPs and provide promotional materials for their constituents. To date, we have contributed over $100,000 to these groups.
06
Events
Our representatives speak before local groups to explain how residents can support renewable energy in their communities. We help developers organize ground breakings, ribbon cuttings and local town events that generate publicity about community solar development and drive on-site enrollments.
07
Websites
We create custom built microsites with proven user experience and satisfaction to support direct mail campaigns. Our websites focus on clear communication and have an effective UI/UX that drives high conversions with up to 75% of enrollments fulfilled online.
Our advanced front-end development allows us to acquire and service LMI and non-LMI customer segments with customized APIs, streamlining the enrollments process.
01
Direct Mail
Our very successful list strategies and targeted direct mail campaigns will fill your projects to capacity within weeks, including meeting your state’s requirements for LMI and Non-LMI capacity. We mail 1-2 million of packages every month and have a rigorous test and control process to optimize results.
02
Digital
Digital marketing and social media initiatives drive cost efficient enrollments and help build our client’s brand within local markets.
03
Local Municipalities
We work with local municipalities to market to residents in the area of solar farm projects.
04
Face-to-Face
We manage a tenured management team and deploy high performing Face-to-Face agents who are educated and honest.
Our professional, trained representatives are paid a base plus a commission, resulting in an honest sale to customers who understand our products and stay with us after the first bills arrive. Unlike most door-to-door agencies, our agents stay with us for years, not days. Moreover, our agents come from the communities they work in. Our Spanish-speaking agents are among our top performers.
05
Clean Energy Partners
We have established over 100 Clean Energy Partnerships in New York and New Jersey with non-profit groups including libraries, community centers, churches, schools, volunteer fire departments and several municipalities. We create microsites for our CEPs and provide promotional materials for their constituents. To date, we have contributed over $100,000 to these groups, helping to meet their state’s renewable energy goals.
06
Events
Our representatives speak before local groups to explain how residents can support renewable energy in their communities. We help developers organize ground breakings, ribbon cuttings and local town events that generate publicity about community solar development and drive on-site enrollments.
07
Websites
We create custom built microsites with proven user experience and satisfaction to support direct mail campaigns. Our websites focus on clear communication and have an effective UI/UX that drives high conversions with up to 75% of enrollments fulfilled online.
Our advanced front-end development allows us to acquire and service LMI and Non-LMI customer segments with customized APIs, streamlining the enrollments process.